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This week on the blog, our Sustainability Champion, Lucy, is giving you her top tips for caring for garments made using synthetic fibres!
Products made with synthetic fibres have different properties from those made from natural fibres. There are several benefits to using synthetic fibres - for example, they often have more stretch, are more waterproof, more stain-resistant, and tend to keep their shape better, which extends the overall life of the garment.
Synthetic fibres also allow us to achieve our super soft knitwear! One of our favourite knitwear compositions contains a blend of LENZING™ ECOVERO™ branded viscose fibres, recycled polyester fibres, and recycled polyamide fibres - it's incredibly soft and comfy, and it's a more conscious alternative to our previous blend!
For all of our products where the main fibre is synthetic, we opt for a certified recycled option. By choosing to use recycled synthetic fibres, we are keeping materials in circulation for longer, contributing towards a circular economy.
We've partnered with GUPPYFRIEND to provide a solution for capturing microplastics with their handy fibre-capturing washing bags. During washing, clothes often lose fibres, and in the case of synthetics, this means tiny plastics are released into our waterways.
The GUPPYFRIEND bag uses high-tech material that reliably filters microplastic fibres out before they have a chance to escape and potentially pollute our water. Alongside this, the GUPPYFRIEND washing bags actually protect your clothes during washing by reducing the amount of fibres that are lost, ultimately helping to extend the life of your favourite pieces! This helps prevent pilling for your knitwear and keeps your clothes looking fresh wash after wash.
Happy International Women’s Day, Joanie Gals! To celebrate, we’re reflecting on this year’s theme by highlighting some of the many ways we work to ‘inspire inclusion’ and forge women’s equality at Joanie HQ.
Spring has officially sprung! In keeping with the theme of new beginnings, we thought it would be a great idea to update you Joanie Gals with where we’re at on our sustainability journey – what we’ve done so far and what we have planned for the future.
Here at Joanie Clothing, we want to be as transparent as possible about the efforts we’re making to become a more responsible slow fashion brand – read on to learn more about what we’re doing at the moment to become more sustainable!
Keeping your favourite clothes looking great forever sounds like a dream, but it can be a reality! We’re here to provide a rundown of some of our tips for helping the clothes that you love last as long as possible.
Our brand-new deadstock fabric accessories have arrived! Read on to learn more about the collection and how we’re reworking leftover material from elsewhere in the range to create cute and functional cosmetic bags, collars, bucket hats, and headbands.
We love a bit of ‘90s nostalgia here at Joanie, which is why we’ve put together this rundown of ‘90s styles and how to incorporate them into your wardrobe!