Say hello to the 1960s – Beatniks, as we take a closer look at the main influence for our latest collection. The Beat Generation was a literary movement started by a group of authors whose work explored and influenced American culture and politics in the post-war era. Let's take a look at how to wear Beatnik style this season... Jack Beatnik Jumper The History of Beatnik Style...
Ah, that covetable French girl style! As Audrey Hepburn once said, 'Paris is always a good idea'. French women have long been lauded for their style, with the 1960s being a particular high point. We look back through the decades at the mysterious, coveted 'je ne sais quoi' and wardrobe staples it takes to get that effortless chic French girl style.
Fancy a two-night stay in the capital on us? To celebrate our latest collection of London-inspired knits, we've put together a fantastic London city break prize - a lucky winner and a guest will enjoy a stylish stay in the heart of London, tickets to a top West End musical, plus a Joanie shopping spree!
There's no denying that the 1960s was one of the most stylish decades EVER and that London was at the beating heart of groundbreaking fashion, art and music. Our latest knitwear arrivals pay homage to the famous areas of London responsible for defining 'swinging' '60s London as such an iconic decade.