Introducing Our Dogs Trust Charity Collaboration Tee

Introducing Our Dogs Trust Charity Collaboration Tee

Ahead of World Dog Day on 26th August 2020, we’ve launched the ‘Canine’ T-shirt, our second charity tee of the year! Joanie will be donating 50% of the proceeds of the Canine tee to Dogs Trust.

Dogs Trust is the UK’s largest dog welfare charity meaning Dogs Trust gifts are a great way to raise money for a fantastic cause! As dog lovers, we’re very excited about our Dogs Trust charity collaboration and we’re pleased to be partnering with a charity who supports the welfare of thousands of dogs up and down the country. We are delighted to be partnering with a charity so close to our hearts that makes such a huge difference to the lives of dogs!

In a casual vintage fit with short sleeves and a classic crew neck, our Dogs Trust collaboration tee is created in organic cotton and features a hand-drawn illustration of 9 dog breeds - we asked three of Joanie’s print designers to illustrate their top dogs!



The resulting placement print reminds us of the sun-bleached charts on vets’ walls - the posters that have probably been there since the 1970s! We used soft watercolour effects to capture the faded charm of these and added fun expressions on the faces of the pups to create the perfect dog T-shirt design. The Global Organic Textile Standard (GOTS) approved organic cotton tee is a soft ecru colour to complement the canines, in a relaxed retro fit with short sleeves and a ribbed neck trim.



What is Dogs Trust?

Dogs Trust is the UK’s largest dog welfare charity and cares for over 14,300 dogs across its network of 20 rehoming centres in the UK and one in Dublin. Dogs Trust has a non-destruction policy and will never put a healthy dog to sleep. The charity also focuses its efforts on understanding dogs and sharing that knowledge with the wider public to prevent problem behaviours that can result in relinquishment or abandonment. They are working towards the day when all dogs can enjoy a happy life, free from the threat of unnecessary destruction.

The charity receives no government funding so with the help of our customers, we hope to raise a significant amount of money to help dogs in need lead happier lives!

From dalmatian to dachshund, we’ve featured some of the nation’s favourite dogs to ensure your T-shirt collection is Best in Show! Pair with jeans, wellies and a lead - perfect for walkies! Best of all, it gives a bit back to the Dogs Trust charity who help to provide so many dogs with the home they deserve.

Get your Canine Tee ahead of World Dog Day, 50% of the proceeds will be donated to Dogs Trust. Read more about their incredible work here.



Shop the Canine Dog Illustration Print Tee here.